Press Kit

Appstead press kit.

Boilerplate, fact sheet, app icons, and screenshots for coverage and reviews.

Boilerplate

Appstead is a private App Store Connect companion for indie developers. It brings portfolio-wide proceeds, downloads, subscriptions, trends, and reviews to iPhone and iPad, with credentials secured in Keychain and no Appstead server storing business data.

Founder

Jay is the indie iOS developer behind SlowBrewed Labs. He designs, builds, and maintains several apps solo, each one started from a problem he actually had: a glucose tracker built after his own diabetes diagnosis, on-device video captioning, and a journaling app for small wins. Privacy-first design and on-device processing wherever practical run through the portfolio.

Origin story

Appstead started when Apple removed the portfolio overview from App Store Connect, with Trends expected to follow. Managing several apps without a single view across all of them got old fast, so Jay is building Appstead to give indie developers that visibility back, on iPhone and iPad.

It's built for the same kind of developer who's building it: indie and small-team iOS developers managing more than one app, who want their App Store business to fit in a pocket instead of a browser tab.

Fact sheet

App Store name: Appstead: App Sales & Reports
Developer: SlowBrewed Labs
Platforms: iPhone, iPad
Minimum OS: iOS 26, iPadOS 26
Category: Developer Tools
Availability: Pre-order, expected September 30, 2026
Business model: Free download, Pro subscription and lifetime IAP
Languages: English, German, Spanish, French, Japanese, Korean, Portuguese (Brazil), Chinese (Simplified)

Pricing

Appstead is free to download and explore with the built-in Demo Workspace. Live workspaces require Appstead Pro. Pro Annual includes a 7-day free trial. Prices below are US base pricing and will vary by territory once regional (PPP) pricing is finalized ahead of launch.

Pro Monthly: $4.99 / month
Pro Annual: $39.99 / year
Pro Lifetime: $59.99 one-time

Pricing as of August 21, 2026, US storefront. Subject to change.

Features

Portfolio Overview

Unified proceeds, downloads, and subscriptions across every app
Top markets by proceeds
New reviews at a glance
"What Changed": daily callouts on what moved and why

Trends

Proceeds, downloads, subscriptions, and churn rate over custom date ranges
Per-app contribution breakdowns
Top countries by proceeds

Apps & Reviews

Per-app proceeds, downloads, and subscription metrics
Review browsing, reply, and translation
Rating trends over time

Reports & Digests

Weekly digest: a Monday-morning recap of how every app in a workspace did last week
Daily summary notification: yesterday's downloads, delivered without opening the app
App Store payday alerts: a heads-up before Apple's monthly payout lands
CSV export via the system share sheet

Social Sharing

Share a downloads map: where downloads came from, as a clean, shareable image
Share a review: turn a standout review into a postable card
Share a rating snapshot: current App Store rating, ready to post

Home Screen Widgets

Portfolio 30 Days, Portfolio Overview, Portfolio Trend, App Snapshot, Proceeds Chart, Downloads Chart, Downloads by Country, Latest Report

Workspaces & Privacy

Multiple live App Store Connect workspacesPro
Isolated credentials and data per workspace
App Store Connect credentials stored in Keychain only, never on an Appstead server
Demo Workspace with realistic sample data, no credentials required